media playback is unsupported on your device media caption people from jane austen 's hometown of alton give their views on the note author jane austen is to feature on the next £ 10 note , the bank of england says , avoiding a long - term absence of women represented on banknotes . the announcement in april that fry £ 5 note will still be in circulation . ' that is not a line from a novel but from one of austen 's 1811 letters to her sister cassandra , in which she discloses she went shopping for fabric but was " tempted " by a pretty - coloured muslin . “ we believe that our notes should celebrate the full diversity of british historical figures and their contributions in a wide jane austen has been confirmed as the next face of the £ 10 note – but for the quote that will feature on the reverse , the bank of england is steering clear of her many waspish observations on the subject of money in favour of a line from pride and prejudice : " i declare after all there is no enjoyment like reading ! " using austen 's image on banknotes is surprisingly apt : her novels and letters feature an abundance of choice of it had announced that sir winston churchill would be put on the £ 5 note from 2016 , replacing social reformer elizabeth fry . london -- the bank of england swallowed its pride and overcame its perceived prejudice wednesday by designating jane austen as the new face of the 10 - pound note , bowing to public outrage over the possibility that only male historical figures would be represented on british currency . in april , the bank prompted a high - profile campaign against the prospect of having no female characters , besides the queen , on the uk 's currency .