contrary to popular belief , millennials are interested in purchasing homes . spencer rascoff , zillow 's ceo , has some insight into why millennials are delaying their first home purchases . ( photo : craig barritt , getty images ) viewers of sunday ’s dallas cowboys - denver broncos game will see what one fox executive told usa today will soon become commonplace in the network ’s sports broadcasts : the six - second ad . credit : kevin c. cox getty images visa has signed on to run six - second ads in fox 's national football league game on sunday and will use the shortened spot for its hurricane harvey relief efforts . t - mobile has developed multiple six - second spots that will bookend a more traditional 30 - second ad from the mobile carrier . visa will intro the six - second spot before the game , while the other will run in a traditional pod within the game . how i did it , " rascoff broke it down for our us editor - in - chief , alyson shontell : " as a result of limited starter - home inventory , they 're renting longer . i mean , many people are basically skipping starter homes ; they 're buying a much nicer home than a prior generation , " he said . "