the item was sold through a third - party seller on our marketplace . walmart , sears and amazon pulled the item from its website over the weekend , as first reported by digiday.com walmart apologized for the photo of a gate at dachau , which held jewish prisoners during world war ii . the item was sold by one of the company 's online marketplace sellers and not directly by walmart . sears said this in a statement : " the item , which was listed by an independent third - party on sears marketplace , violates our guidelines and was immediately removed . " ” the sign was similarly pulled from amazon and sears . ” american apparel apologizes after mistakenly posting challenger photo sears pulled the poster from its website , though a description remained that called the poster a " generic gate with inscription arbeit macht frei , dachau concentration camp , dachau , upper bavaria , bavaria , germany poster print by pa. " it was not immediately known who created and marketed the poster . walmart , amazon and sears came under social media fire from shoppers over the holiday weekend for selling a commemorative poster featuring a photo of one of nazi germany ’s concentration camps . although baltimore - based writer jennifer mendelsohn tweeted a screengrab of the sears listing that , even more shockingly , came with a list of “ similar items ” to the sign , including double wall ovens . ” walmart page with the description : “ gate with inscription arbeit macht frei , dachau concentration camp , dachau .