see also : gay rights activists see insult and opportunity in sochi russia 's practice of restricting the rights of gay citizens and banning anything it deems " homosexual propaganda , " as well as president vladimir putin 's discriminatory statements on the matter , have played a front - and - center role in the run - up to the olympic games .
every individual must have the possibility of practicing sport , without discrimination of any kind and in the olympic charter underneath a rainbow flag .
the u.s.-based human rights campaign has been putting pressure on them google debuted its latest " doodle " on thursday evening , just one day before the sochi olympics opening ceremonies , and the company seems to be taking a stand against russia 's anti - gay " propaganda " law .
 
” none of the official sponsors of the games , though , including coca - cola , visa , samsung , mcdonald ’s , procter & gamble , omega , general electric and dow chemical , have yet made any statements in favor of lgbt rights in russia .
 
we reached out , but google declined to give a statement .
 
gay rights have become an issue at the sochi games after russian president vladimir putin signed off on the controversial law in july .